Product & Innovation
Understand your market's key players and customer segments to decide how to position your offering.
BY THE END OF THE WORKSHOP, YOU WILL KNOW...
How to draw your competitive landscape, analyze your competitors' strenghts and weaknesses to find your sweet spot
How to define your potential customers segments and choose the ones you want to address
YOU SHOULD DO IT BECAUSE...
The key takeaways
THE WORKSHOP WILL BE ANIMATED BY ONE OF OUR BUSINESS EXPERTS